Big Noyd – Illustrious (Music Review)


Big Noyd – Illustrious
Koch Records

Big Noyd has been apart of one of hip hop most important boroughs and teams. The Mobb Deep affiliate has never been able to garner much solo success unlike his brethren but it was not because he lacked ability. Noyd verses throughout the Mobb’s discography have been mostly classic but he has yet to use those verses to catapult him to solo success. Noyd returns with his 5th solo release (shocked me too) “Illustrious”.

The Good: Throughout “Illustrious” Noyd knows exactly what he’s good at. He’s great at gritty street narratives with speaker thumping beats as a backdrop. That’s exactly the lane that Noyd stays in. It helps that he has M.O.P.’s Lil Fame being the beacon of light to focus Noyd on this album. “Posted on The Block” has a neck snapping drums and Noyd’s tuff talk goes into overdrive. “Heartless” is bound to make ice grills form everywhere. Big Noyd verses are hard body and are reminiscent of the vintage NY style. Noyd takes time to answer about his absence from Mobb Deep on “So Much Trouble”. He responds simply, “Everybody wanna know who you wit and what side you rep/I tell em like this, myself and that’s it”. The first single, “Things Done Changed” is predictable but Noyd makes it work. “Ghetto” featuring Joell Ortiz is the strongest song on this album. Joell Ortiz murks this song. This production fits him perfectly. Songs like this is what NY has been missing. Ortiz rhymes “Hands only do damage when they meet cannons you meet Jesus” just proves why he really might be next. “Nowhere Else To Hide” has barebones production but Big Noyd voice and flow is a perfect marriage on this song.

The Bad: “Money Talk” and “It’s A Wrap” featuring Ric Rude both sound like they don’t belong. On both songs the beats are borderline terrible and the hooks match the formers awfulness. No Mobb Deep appearances? Come on!

The Ugly: Nothing is Ugly.

Overall: This is easily Big Noyd’s best album since “Episodes of a Hustla”. Big Noyd returned with stellar production and dark street tales that takes you through every nook and cranny of Queensbridge. It’s albums like this that makes me wonder why can’t New York rappers make music that reeks of the city. Big Noyd is one of the few that believe his music is for the streets of the city that birthed hip hop. While he will never be compared with the greats of QB like Nas and Prodigy but he at least deserves to have a seat at the table.


Review By B. Moore


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